British Corporate Design & Branding for Expo | Exponatec Museum Exhibition

British Corporate design for “Frank” the German Engineering Group.  This Frankfurt based exhibition showcase experts, decided to expand their existing acrylic range into the glass market.

They appointed our corporate designers and marketing team to deliver a new brand into the market, utilising the leverage of the existing Frank brand.

This was the 3rd time the Frank group had used our corporate branding team to place products into already competitive markets.

The product name had to instantly inform potential buyers that the product was the best exhibition museum showcase on the market for temporary and permanent installations.

These glass exhibition showcases were designed to remove all of the inherent problems associated with other glass showcase manufacture’s products.

Aftermarket analysis and testing the name Absolute was chosen. This term was understood across many international languages where the product would be sold & marketed.

Absolute was launched at the German Expo, Exponatec Museum Fair in Cologne. Absolute instantly hit a chord with the museum professionals & visitors from across Europe and the globe. Since then the Absolute branding has been used at other museum exhibitions and sales of the glass range have almost equalled those of their acrylic range.

Other Associated Corporate Design projects for you to view;

• Qube Corporate Design & Branding
• Axiti Corporate Design & Branding

Corporate Design Services

Branding
Packaging Design
Logo Design
Corporate Identity
Graphic design
Company Brochures / Literature / Inserts
Exhibition Design
Marketing Strategy
Photography & Manipulation
Company Stationery / Business Cards
Websites / Online Ads

More corporate, branding & graphic design projects can be found on these links.

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