Welcome to Facebook Mobile Studio, your home for learning how to make great mobile ads right from your phone. We provide easy-to-follow video guides, a downloadable planning brief and creative app recommendations to get you started.
Mobile ad best practices
Core basics
- Add your logo
- Craft a single-minded message
- Inspire action with a strong CTA
Adding motion
- Animate text
- Build simple animation
Optimizing video for mobile
- Capture attention in the first 3 seconds
- Keep video length under 15 seconds
- Design for sound off
- Shoot vertically or for square
For even more mobile ad best practices, visit here.
Map out your ideas with a content planning brief
A content planning brief can help narrow your focus before you begin producing your ads. We've created a template that guides you through some questions to help you organize your ideas, messaging and campaign objective. That will make it easier for you to translate your overall ad vision into a powerful visual experience for your audience.
